What Makes A
Postcard-Perfect Photograph?

By Andrew Hudson

Four elements are common to all good photographs: simplicity, composition, lighting, and practice. Simplicity is actually a deceptively difficult element to capture. What you as a photographer need to do is let the camera help you simplify the things you see in front of you. You begin with a very busy canvas (everything in view) and have to work to simplify by eliminating some of the contents. You can do this either by getting physically closer to your subject, or by using a telephoto lens to zoom in and crop the shot tighter. When you photograph a person, for example, photograph his or her face only, rather than the whole person. Composition is equally important. An artist's technique, called the "golden mean," is to divide the picture into imaginary thirds both vertically and horizontally, like a tic-tac-toe board. Then, place the subject of the photo on or near those imaginary lines or their intersections. Study photographs that you like and you'll see that almost every one has thirds that you can find. Lighting is the third key ingredient. Photos that win competitions almost always show a skilled use of light. Try to photograph only at dawn, in the late afternoon, and at dusk, when the low angle of the sun produces rich, warm colors and long shadows. Avoid shooting at noon, a time when light is very "flat." Practice: Taking photographs that you like won't take a lot of special, expensive equipment. But it will take lots of trial and error. Even professional photographers take many photographs of the same subject to get just one that they like. Remember, only practice makes perfect!